We teamed up with Spritz Society and tapped into their devoted subscriber list to launch viral flavors like Lemon Iced Tea with Craig Conover and Bloody Mary with V8, while also celebrating their nationwide retail debut. From revamped flows to buzz-creating campaigns, we kept their community in the loop (and excited) every step of the way.
LEMON ICED TEA LAUNCH
The Lemon Iced Tea launch quickly became a fan favorite, selling out its first drop and driving record-breaking engagement across campaigns.